You have to admit that he makes bold claims many think are impossible. Isn’t that what a disruptive leader does?
But he is also making historic blunders that turn potential fans into foes. How can you lead disruption without making enemies?
I didn’t vote for Donald Trump for President but I do think he has the opportunity to be a disruptive leader. In fact, I have said this before, I believe he has the potential to be one of the greatest presidents we have ever had IF he doesn’t make critical mistakes.
You have that same potential. If you have a great idea that has the potential to change the way people live their lives, you will do what many thought impossible but only if you don’t make critical mistakes.
Here are 5 ways to avoid the mistakes and strategies to leverage your disruptive leadership power .
First, Build on your Niche to Go Mainstream
President Trump is definitely playing to his base, which is often politically smart. Without your base, you won’t be in office long. Disruptive innovation is defined as starting with a niche audience but then becoming mainstream. Trump did expand his base in order to get the Republican nomination and when he won the election. Howerver, many voted for him because they didn’t think they had a better choice. That may lead to a one time choice but it doesn’t make for a paradigm shift. Disruptive leaders seek to change the way people live their lives in such a way that they never want to go back to the way it used to be. President Trump will be seen as a disruptive leader when he fosters a system so beneficial to the people that they never want to go back to liberal policies. So far, I doubt anyone outside his base believe that is happening.
What is your strategic plan to move your niche into the mainstream?
Second, Dismiss those that Disagree the Loudest.
Disruptors have sworn enemies and little anyone can do will change that. That is why we can never downsize our dreams because of what they say. Nothing we do will please them.
But “the Donald” just cannot help himself. So he lashes out on twitter or n a press conference against those he defines as his enemies, villians or detractors. Richard Nixon did the same thing 45 years ago. That didn’t end well as his distraction led to political mistakes and even illegal action which ended his presidency. President Trump is wise to learn from Nixon’s mistakes.
How much attention are you giving to your loudest opponent?
Third, Don’t Create New Enemies
Would someone please take away his twitter account. Much of the distraction President Trump has created has come when he spontaneously tweets a message that most people say, “Are you kidding me?” But it gets worse. Instead of trying to build commaradarie with the press like most every president before him, he challenges the press, even calling CNN “fake news.” Why would you want to do that other than to prove you are right and they are wrong? Some things are better left unsaid, especially publically.
What are you saying that would be better left unsaid?
Fourth, Wow the Noncommitted.
There are a great many people in the United States that want President Trump to succeed because that means he has created a better world for them. Even many who voted for Trump are willing to be wrong and want him to create such a great place that they gladly vote for him in 2020. But harsh comments about minorities, women or other segments of the population push those noncommitted into the opponent category. Disruption happens when you expand your base by wowing the previously noncommitted.
What are you doing to wow the noncommitted?
Fifth, Talk about Your Dream
Disruptive leaders are driven by the dream. President Ronald Regan was known as a great communicator because he fostered such a refreshing vision of the country. His 1984 campaign video had many shots of sunrises, flag rasings, kids eating ice cream and families playing. President Kennedy talked about landing a man on the moon within the decade. Martin Luther King, Jr. spoke of a dream that still captures a nation 50 years later. Entreprenuer Elon Musk is consistently talking about the world he envisions filled with electric cars, solar panels, green energy and space travel. Notice what talking about the dream does? Notice how each of them raised our spirits, perpetuated their vision and converted us to their agenda. Disruptors love the dream and talk about their dream in a way that makes it mainstream.
It is early yet but President Trump hasn’t shared a dream that captured the nation. He hasn’t shared a dream that lifted our eyes off the problems and raised our spirits to new heights. Maybe that is because he doesn’t talk about it enough. Maybe it is because he has created enemies with his blunt communication style. Maybe that is why many say he comes across as an insensitive, wealthy and insensitive bully. I wonder if we would have a different image of him if he shared his dream more.
Are you talking about your dream? Is your dream raising their spirits?
Become the Disruptive Leader
I am Dr. Loren Murfield and I work with aspiring and emerging leaders to become disruptive leaders, doing the impossible by changing the paradigm of their thinking and telling powerful stories. If that is your desire, contact me today.
Checkout my online leadership platform. Power University
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(c) Murfield International, Inc. 2017